How to Find Low Competition Keywords (7 Methods That Actually Work)
Originally Published: April 8, 2025 Updated: October 29, 2026 Low competition keywords are search terms where the pages currently ranking are weak enough that…
SEO
Articles from the Pink Dog Digital team about SEO.
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The Importance of Search Engine Optimization for Small Businesses
Originally posted: 08/24/2024 Updated: 10/27/2026 Most small business owners have heard the SEO pitch more times than they can count, usually from someone promising…
The Difference Between SEO and Paid Advertising
Clients ask us this constantly: should we do SEO or run ads? The answer is almost always “it depends”, because each format, while sharing…
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Boosting Your Franchise’s SEO Rankings
Owning and operating a franchise presents a variety of challenges – and one of the most important is staying true to the brand and…
Why a Sitemap Leads to Increased Traffic
In the old days – before everyone had a GPS in their smartphone – travelers had to make do with paper maps that could…
Why Internal Linking Matters
Aside from creating content that answers questions and enhances user engagement, internal links are arguably the most important facet of On-Page SEO. It gives…
Small Business Blogging – Why It’s Necessary
Did you know that there are 4 billion active internet users as of this year? That number is almost incomprehensible, and while your target…
Our Top 5 Google Ranking Factors for 2022
Don’t look now, but 2022 is barely six weeks away. Think about that. Kind of scary and also exciting. A new year brings opportunities,…
Your 2022 Comprehensive Guide to Google Business Profile Optimization (Part 2)
Welcome to part two of our Google Business Profile optimization series! In this installment, we’ll be going a little deeper into the optimization process.…
Your 2022 Comprehensive Guide to Google Business Profile Optimization (Part 1)
The most important listing for any local business to have is Google Business Profile. This listing allows your business to show up in the…
Top 5 Local SEO Tips for Small Businesses [#3 is Critical]
Small businesses are the backbone of any community. Sure, the big box stores come and go, but people who have lived in the community…
3 SEO Trends to Know In 2021
As with any aspect of digital marketing, search engine optimization is continuously changing as trends evolve and search engines release or update features. To…
What Is SEO Hygiene & How To Achieve It?
SEO hygiene refers to the proactive practices a business has in place to ensure the health and well-being of their website. It mainly involves…
What Is Digital Marketing?
The purpose of marketing is for businesses to connect with their target audience in order to build trust or make a sale. It…
Core Web Vitals Update: Everything You Need To Know
Core Web Vitals are a set of metrics used by Google to measure the loading speed, responsiveness, and visual stability of web pages. Using…
