Your Brand Is Talking: Takeaways from Our Personal Branding Webinar
In September, Coral Norman led Pink Dog Digital’s webinar on personal branding for professionals. The session covered how to figure out what your brand…
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Practical advice on websites, SEO, social media, advertising and AI from the Pink Dog Digital team.
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How to Find Low Competition Keywords (7 Methods That Actually Work)
Originally Published: April 8, 2025 Updated: October 29, 2026 Low competition keywords are search terms where the pages currently ranking are weak enough that…
The Importance of Search Engine Optimization for Small Businesses
Originally posted: 08/24/2024 Updated: 10/27/2026 Most small business owners have heard the SEO pitch more times than they can count, usually from someone promising…
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Faceless Short-Form Video Ideas for Service Businesses Who Hate Being on Camera
If you run a local service business, you already have video content. It’s happening every day on job sites, in your shop, and in…
Accessibility Matters: ADA Compliance for Small Business Websites
(note: This transcript has been lightly edited for clarity of reading. This webinar is general information and should not be constituted as tax…
Is Your Marketing Too Generic? Why Specificity Sells
Have you ever looked at a competitor’s website and thought, “Well… this could’ve been written about us”? That’s what generic marketing does. It turns…
Pink Dog Digital Launches Redesigned Website for Faith Community Coalition for the Homeless
Pink Dog Digital is pleased to announce the launch of a redesigned website for Faith Community Coalition for the Homeless, a nonprofit serving individuals…
AI For Lead Follow-Up: How Home Service Businesses Can Respond Faster Without Sounding Robotic
A new lead comes in through your website form. A voicemail shows up after hours. If you run a home service business, you already…
How to Use Customer Testimonials Without Making It Weird
Customer testimonials are one of the few marketing assets that can build trust fast. The catch is that they only work when they feel…
UTM Codes: Why Your Marketing Data Is Incomplete Without Them
If you’re a local business owner, your marketing probably lives in a few different places at once. Google Business Profile sends traffic to your…
AI Tools We’re Actually Using (and The Ones We’ve Set Aside for Now)
If you run a local business, you’ve probably had the same thought a dozen times in the last year: Should I be using AI…
How Website Speed Affects Your SEO and Bounce Rate
If your website feels slow, it is not just a mere annoyance. It can cost you calls, form fills, and foot traffic. For local…
Pink Dog Digital Launches New Website for KBS Legal Solutions
Pink Dog Digital is proud to announce the launch of the new website for KBS Legal Solutions, a boutique law firm that provides investigations,…
Mini Marketing Audit Checklist for Small Business Owners
When marketing time is limited, guessing gets expensive. A mini audit gives you a fast read on what’s working across your website, content, local…
Pink Dog Digital Launches a New Website for SPM Law
Pink Dog Digital is proud to announce the launch of a new website for SPM Law, a family law firm in Columbia, Maryland known…
