Your Brand Is Talking: Takeaways from Our Personal Branding Webinar
In September, Coral Norman led Pink Dog Digital’s webinar on personal branding for professionals. The session covered how to figure out what your brand…
News: All Articles
Practical advice on websites, SEO, social media, advertising and AI from the Pink Dog Digital team.
Latest articles
How to Find Low Competition Keywords (7 Methods That Actually Work)
Originally Published: April 8, 2025 Updated: October 29, 2026 Low competition keywords are search terms where the pages currently ranking are weak enough that…
The Importance of Search Engine Optimization for Small Businesses
Originally posted: 08/24/2024 Updated: 10/27/2026 Most small business owners have heard the SEO pitch more times than they can count, usually from someone promising…
All articles
696 articles, page 7 of 58
Lead-Gen Landing Page Framework for Service Businesses
When someone lands on your page after searching for a plumber, roofer, HVAC company, or local electrician, they are usually trying to solve a…
Facebook Messenger Launches New Changes to Logo and Chat
Update: 04/14/26: Messenger.com Shutting Down, Redirecting Users to Facebook Messages Meta has introduced another major change to Messenger’s desktop experience. Beginning in April 2026,…
Message Match Checklist: From Ad/Query to Landing Page in 2 Minutes
When someone taps a paid ad or chooses your page from a local search result, they arrive with a specific expectation. They may want…
Website Redesign Launch: Maryland Senior Resource Network
Pink Dog Digital is proud to announce the launch of a redesigned website for Maryland Senior Resource Network. MSRN connects seniors and caregivers with…
Content Refresh Workflow: Update, Consolidate, Republish Without Creating Chaos
Refreshing old blog posts can be one of the easiest SEO wins because you are building on pages that already have history. It can…
How to Pick Blog Posts to Update Using Google Search Console
If your site has more than a handful of blog posts, choosing what to refresh can turn into guesswork fast. Google Search Console gives…
Local SEO in 2026: GBP + Location Pages + Reviews (A Simple System)
If you run a small business in Maryland, local search can feel weirdly unpredictable. One week you show up for “near me” searches, the…
Google Business Profile Audit in 20 Minutes
If your Google Business Profile feels “fine” but calls are slow, a quick audit is often enough to spot what’s holding you back. This…
How to Build an AI-Ready Service Page that Also Converts Leads
A service page has a lot to do in a small amount of space. It has to tell Google what you offer, help AI…
How to Create an AI Usage Policy for Your Business
AI is already part of how many small businesses work. A team member uses it to draft an email, summarize a meeting, or organize…
AI Overviews Checklist for Service Pages (5 Fixes You Can Do This Week)
If AI Overviews are summarizing your service page in a way that feels off, it usually comes down to clarity. AI pulls what’s easiest…
Why Content That Sounds Too “ChatGPT-y” Is Killing Trust
If you’ve spent any time online lately, you’ve probably noticed a certain “same-y” tone showing up everywhere. The sentences are smooth, the structure is…
