Google Ads vs. Facebook Ads: Which Is Right for Your Business?
For small business owners with a limited advertising budget, picking your first platform can feel like a coin flip. Google Ads and Facebook Ads…
Digital Advertising
Articles from the Pink Dog Digital team about Digital Advertising.
Latest in Digital Advertising
The Difference Between SEO and Paid Advertising
Clients ask us this constantly: should we do SEO or run ads? The answer is almost always “it depends”, because each format, while sharing…
PPC Advertising for Small Businesses: When to Run Paid Ads
Most small business owners don’t actually wonder if PPC works. They wonder if it will work for them right now, with their budget and…
All Digital Advertising articles
25 articles, page 2 of 2
How Do Algorithms Shape Your Ad Experience? Digital Advertising Demystified
You’re scrolling through your favorite social media feed, perhaps chuckling at a viral video or catching up on the latest news. Suddenly, an ad…
How Meta’s AI Ad Tools Are Reshaping Digital Advertising
The digital advertising landscape is a dynamic ecosystem, constantly in flux. With the proliferation of online platforms, consumer attention spans have become shorter, demanding…
5 Ad Strength Best Practices
Ad strength is a crucial factor in the success of online advertising campaigns. Understanding how the various parameters of an ad affects its strength…
Best Practices for Maximizing Ad Performance with Responsive Search Ads
If you’ve ever needed to get eyes on your business, you know the importance of investing in digital advertising services. Google recently introduced responsive search…
3 Things You Need to Know About Pay Per Click Advertising
You’ve probably seen ads on Google and other search engines. If so, you’re not new to pay-per-click (PPC) advertisements. Pay-per-click advertising is an…
Google Password Checkup Extension to Safeguard Your Business
Although you may not realize, customers put a lot of trust in the companies they do business with. Companies invest valuable resources and income…
2019 Marketing Trends to Ignore (Yes, You Read That Right)
Over the past month there has been various speculations regarding the newest marketing trends of 2019, some of which are worthwhile, while some are…
5 Trends in Social Media Marketing 2019
With the world of social media, trends are changing every day, so it is no surprise to hear that social media marketing 2019 will…
Pink Dog Digital Rebranded
Pink Dog Digital Rebranded Yep – I Rebranded! When starting a new project, there is always one step that is extremely important, yet infuriating…
Facebook Features That Will Help Your Small Business
Facebook has introduced a variety of new features that allow businesses to better interact with customer feedback and expose their brand to more users…
