Creating a Trending Hashtag Cheat Sheet
Hashtags are essential for your social media marketing strategy since they draw people to your content. Trending hashtags can help you engage your ideal audience and join in on global conversations. When used correctly, hashtags can also help you grow your social media following. Learn more about creating a trending hashtag cheat sheet to help you create a buzz around your content.
What is a Trending Hashtag?
A hashtag is a social media tagging system that categorizes content and is viewable by anyone interested in the phrase or keyword. Using a hashtag on Twitter will give you 2X more engagement than tweets without, but keep to no more than two hashtags. Instagram works differently from Twitter. You will get the highest interaction if you use 11 trending hashtags on Instagram. Facebook will earn more interactions if you use a maximum of two trending hashtags.
Your Ultimate Trending Hashtag Cheat Sheet
If you are on social media, especially Twitter and Instagram, you know the advantages of using a hashtag. Unfortunately, many businesses are unaware of what benefits trending hashtags can provide. Hashtags can increase your brand visibility, help you research your competitors, and assist in promoting your products or services. Here is your ultimate guide to the trending hashtag cheat sheet.
1. Improve Your Hashtag Research
Using hashtags that your audience will search for will help you get ahead of the completion. But how do you know what people are searching for? The best method is to head to your Facebook or Instagram search bar and type in a simple hashtag related to your business. A drop-down menu of other similar hashtags will appear. You can click on these to see the posts they’ve been mentioned in or more related hashtags. Another way to ace your hashtag research is to check what your competitors use and create a collection of your unique hashtags.
2. Consider the Size
Not all trending hashtags are created equal. Ensure you avoid too big or too small hashtags. The size needs to be just right. Look at the number of mentions each hashtag has during your research. You may risk your post being invisible if the hashtag has too many mentions. On the other hand, nobody will likely see your post if the hashtag has a few mentions. Mid-size is the best spot for landing your content in the top positions.
3. Avoid Spammy Hashtags
Always ensure you use trending hashtags you want to be aligned with your brand. Hashtags like #followme or #freefollow will attract spammers since no one will be interested in your products or services. You can recognize such hashtags since they will have hundreds of thousands of posts. Look for mid-range hashtags if you want to stand out.
Contact Pink Dog Digital for More Information About Trending Hashtag Cheat Sheet
Hashtags are available across various social medial platforms and are a crucial digital marketing strategy for your brand. Our trending hashtag cheat sheet can help you gain visibility whether you want to grow your audience or launch a new product.
Our experts at Pink Dog Digital are ready to guide you as we always stay up-to-date with what’s happening on social media. Not only can we create the strategy for your accounts to follow, we can draft posts and engage with customers with you in a way that maximizes your online impact. For more information, call us at 410-696-3305, email us at pinkdogdigital@gmail.com, or contact us through our website.